Online marketing secrets The right scale

They say that ‘that which is measured, grows’. That is to say that 
the simple act of measuring some metric or other can be enough 
to help that metric improve. This is true for weight loss, where 
simply weighing yourself regularly can help the pounds fall off and 
of course it is true of digital marketing.  
If you are not measuring the progress of your website or the 
growth, then there is no way for you to apply the scientific method 
to ensure that it continues on an upward trajectory. Without 
measuring, you have no way of knowing what’s working and what 
isn’t and you are essentially flying blind!